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Aug 26

Countering Malicious Content Moderation Evasion in Online Social Networks: Simulation and Detection of Word Camouflage

Content moderation is the process of screening and monitoring user-generated content online. It plays a crucial role in stopping content resulting from unacceptable behaviors such as hate speech, harassment, violence against specific groups, terrorism, racism, xenophobia, homophobia, or misogyny, to mention some few, in Online Social Platforms. These platforms make use of a plethora of tools to detect and manage malicious information; however, malicious actors also improve their skills, developing strategies to surpass these barriers and continuing to spread misleading information. Twisting and camouflaging keywords are among the most used techniques to evade platform content moderation systems. In response to this recent ongoing issue, this paper presents an innovative approach to address this linguistic trend in social networks through the simulation of different content evasion techniques and a multilingual Transformer model for content evasion detection. In this way, we share with the rest of the scientific community a multilingual public tool, named "pyleetspeak" to generate/simulate in a customizable way the phenomenon of content evasion through automatic word camouflage and a multilingual Named-Entity Recognition (NER) Transformer-based model tuned for its recognition and detection. The multilingual NER model is evaluated in different textual scenarios, detecting different types and mixtures of camouflage techniques, achieving an overall weighted F1 score of 0.8795. This article contributes significantly to countering malicious information by developing multilingual tools to simulate and detect new methods of evasion of content on social networks, making the fight against information disorders more effective.

AEGIS: Online Adaptive AI Content Safety Moderation with Ensemble of LLM Experts

As Large Language Models (LLMs) and generative AI become more widespread, the content safety risks associated with their use also increase. We find a notable deficiency in high-quality content safety datasets and benchmarks that comprehensively cover a wide range of critical safety areas. To address this, we define a broad content safety risk taxonomy, comprising 13 critical risk and 9 sparse risk categories. Additionally, we curate AEGISSAFETYDATASET, a new dataset of approximately 26, 000 human-LLM interaction instances, complete with human annotations adhering to the taxonomy. We plan to release this dataset to the community to further research and to help benchmark LLM models for safety. To demonstrate the effectiveness of the dataset, we instruction-tune multiple LLM-based safety models. We show that our models (named AEGISSAFETYEXPERTS), not only surpass or perform competitively with the state-of-the-art LLM-based safety models and general purpose LLMs, but also exhibit robustness across multiple jail-break attack categories. We also show how using AEGISSAFETYDATASET during the LLM alignment phase does not negatively impact the performance of the aligned models on MT Bench scores. Furthermore, we propose AEGIS, a novel application of a no-regret online adaptation framework with strong theoretical guarantees, to perform content moderation with an ensemble of LLM content safety experts in deployment

Understanding Gen Alpha Digital Language: Evaluation of LLM Safety Systems for Content Moderation

This research offers a unique evaluation of how AI systems interpret the digital language of Generation Alpha (Gen Alpha, born 2010-2024). As the first cohort raised alongside AI, Gen Alpha faces new forms of online risk due to immersive digital engagement and a growing mismatch between their evolving communication and existing safety tools. Their distinct language, shaped by gaming, memes, and AI-driven trends, often conceals harmful interactions from both human moderators and automated systems. We assess four leading AI models (GPT-4, Claude, Gemini, and Llama 3) on their ability to detect masked harassment and manipulation within Gen Alpha discourse. Using a dataset of 100 recent expressions from gaming platforms, social media, and video content, the study reveals critical comprehension failures with direct implications for online safety. This work contributes: (1) a first-of-its-kind dataset capturing Gen Alpha expressions; (2) a framework to improve AI moderation systems for youth protection; (3) a multi-perspective evaluation including AI systems, human moderators, and parents, with direct input from Gen Alpha co-researchers; and (4) an analysis of how linguistic divergence increases youth vulnerability. Findings highlight the urgent need to redesign safety systems attuned to youth communication, especially given Gen Alpha reluctance to seek help when adults fail to understand their digital world. This study combines the insight of a Gen Alpha researcher with systematic academic analysis to address critical digital safety challenges.

JiraiBench: A Bilingual Benchmark for Evaluating Large Language Models' Detection of Human Self-Destructive Behavior Content in Jirai Community

This paper introduces JiraiBench, the first bilingual benchmark for evaluating large language models' effectiveness in detecting self-destructive content across Chinese and Japanese social media communities. Focusing on the transnational "Jirai" (landmine) online subculture that encompasses multiple forms of self-destructive behaviors including drug overdose, eating disorders, and self-harm, we present a comprehensive evaluation framework incorporating both linguistic and cultural dimensions. Our dataset comprises 10,419 Chinese posts and 5,000 Japanese posts with multidimensional annotation along three behavioral categories, achieving substantial inter-annotator agreement. Experimental evaluations across four state-of-the-art models reveal significant performance variations based on instructional language, with Japanese prompts unexpectedly outperforming Chinese prompts when processing Chinese content. This emergent cross-cultural transfer suggests that cultural proximity can sometimes outweigh linguistic similarity in detection tasks. Cross-lingual transfer experiments with fine-tuned models further demonstrate the potential for knowledge transfer between these language systems without explicit target language training. These findings highlight the need for culturally-informed approaches to multilingual content moderation and provide empirical evidence for the importance of cultural context in developing more effective detection systems for vulnerable online communities.

EVADE: Multimodal Benchmark for Evasive Content Detection in E-Commerce Applications

E-commerce platforms increasingly rely on Large Language Models (LLMs) and Vision-Language Models (VLMs) to detect illicit or misleading product content. However, these models remain vulnerable to evasive content: inputs (text or images) that superficially comply with platform policies while covertly conveying prohibited claims. Unlike traditional adversarial attacks that induce overt failures, evasive content exploits ambiguity and context, making it far harder to detect. Existing robustness benchmarks provide little guidance for this demanding, real-world challenge. We introduce EVADE, the first expert-curated, Chinese, multimodal benchmark specifically designed to evaluate foundation models on evasive content detection in e-commerce. The dataset contains 2,833 annotated text samples and 13,961 images spanning six demanding product categories, including body shaping, height growth, and health supplements. Two complementary tasks assess distinct capabilities: Single-Violation, which probes fine-grained reasoning under short prompts, and All-in-One, which tests long-context reasoning by merging overlapping policy rules into unified instructions. Notably, the All-in-One setting significantly narrows the performance gap between partial and full-match accuracy, suggesting that clearer rule definitions improve alignment between human and model judgment. We benchmark 26 mainstream LLMs and VLMs and observe substantial performance gaps: even state-of-the-art models frequently misclassify evasive samples. By releasing EVADE and strong baselines, we provide the first rigorous standard for evaluating evasive-content detection, expose fundamental limitations in current multimodal reasoning, and lay the groundwork for safer and more transparent content moderation systems in e-commerce. The dataset is publicly available at https://huggingface.co/datasets/koenshen/EVADE-Bench.

RigorLLM: Resilient Guardrails for Large Language Models against Undesired Content

Recent advancements in Large Language Models (LLMs) have showcased remarkable capabilities across various tasks in different domains. However, the emergence of biases and the potential for generating harmful content in LLMs, particularly under malicious inputs, pose significant challenges. Current mitigation strategies, while effective, are not resilient under adversarial attacks. This paper introduces Resilient Guardrails for Large Language Models (RigorLLM), a novel framework designed to efficiently and effectively moderate harmful and unsafe inputs and outputs for LLMs. By employing a multi-faceted approach that includes energy-based training data augmentation through Langevin dynamics, optimizing a safe suffix for inputs via minimax optimization, and integrating a fusion-based model combining robust KNN with LLMs based on our data augmentation, RigorLLM offers a robust solution to harmful content moderation. Our experimental evaluations demonstrate that RigorLLM not only outperforms existing baselines like OpenAI API and Perspective API in detecting harmful content but also exhibits unparalleled resilience to jailbreaking attacks. The innovative use of constrained optimization and a fusion-based guardrail approach represents a significant step forward in developing more secure and reliable LLMs, setting a new standard for content moderation frameworks in the face of evolving digital threats.

Modeling Collaborator: Enabling Subjective Vision Classification With Minimal Human Effort via LLM Tool-Use

From content moderation to wildlife conservation, the number of applications that require models to recognize nuanced or subjective visual concepts is growing. Traditionally, developing classifiers for such concepts requires substantial manual effort measured in hours, days, or even months to identify and annotate data needed for training. Even with recently proposed Agile Modeling techniques, which enable rapid bootstrapping of image classifiers, users are still required to spend 30 minutes or more of monotonous, repetitive data labeling just to train a single classifier. Drawing on Fiske's Cognitive Miser theory, we propose a new framework that alleviates manual effort by replacing human labeling with natural language interactions, reducing the total effort required to define a concept by an order of magnitude: from labeling 2,000 images to only 100 plus some natural language interactions. Our framework leverages recent advances in foundation models, both large language models and vision-language models, to carve out the concept space through conversation and by automatically labeling training data points. Most importantly, our framework eliminates the need for crowd-sourced annotations. Moreover, our framework ultimately produces lightweight classification models that are deployable in cost-sensitive scenarios. Across 15 subjective concepts and across 2 public image classification datasets, our trained models outperform traditional Agile Modeling as well as state-of-the-art zero-shot classification models like ALIGN, CLIP, CuPL, and large visual question-answering models like PaLI-X.

Detection of Somali-written Fake News and Toxic Messages on the Social Media Using Transformer-based Language Models

The fact that everyone with a social media account can create and share content, and the increasing public reliance on social media platforms as a news and information source bring about significant challenges such as misinformation, fake news, harmful content, etc. Although human content moderation may be useful to an extent and used by these platforms to flag posted materials, the use of AI models provides a more sustainable, scalable, and effective way to mitigate these harmful contents. However, low-resourced languages such as the Somali language face limitations in AI automation, including scarce annotated training datasets and lack of language models tailored to their unique linguistic characteristics. This paper presents part of our ongoing research work to bridge some of these gaps for the Somali language. In particular, we created two human-annotated social-media-sourced Somali datasets for two downstream applications, fake news \& toxicity classification, and developed a transformer-based monolingual Somali language model (named SomBERTa) -- the first of its kind to the best of our knowledge. SomBERTa is then fine-tuned and evaluated on toxic content, fake news and news topic classification datasets. Comparative evaluation analysis of the proposed model against related multilingual models (e.g., AfriBERTa, AfroXLMR, etc) demonstrated that SomBERTa consistently outperformed these comparators in both fake news and toxic content classification tasks while achieving the best average accuracy (87.99%) across all tasks. This research contributes to Somali NLP by offering a foundational language model and a replicable framework for other low-resource languages, promoting digital and AI inclusivity and linguistic diversity.

Visual Program Distillation: Distilling Tools and Programmatic Reasoning into Vision-Language Models

Solving complex visual tasks such as "Who invented the musical instrument on the right?" involves a composition of skills: understanding space, recognizing instruments, and also retrieving prior knowledge. Recent work shows promise by decomposing such tasks using a large language model (LLM) into an executable program that invokes specialized vision models. However, generated programs are error-prone: they omit necessary steps, include spurious ones, and are unable to recover when the specialized models give incorrect outputs. Moreover, they require loading multiple models, incurring high latency and computation costs. We propose Visual Program Distillation (VPD), an instruction tuning framework that produces a vision-language model (VLM) capable of solving complex visual tasks with a single forward pass. VPD distills the reasoning ability of LLMs by using them to sample multiple candidate programs, which are then executed and verified to identify a correct one. It translates each correct program into a language description of the reasoning steps, which are then distilled into a VLM. Extensive experiments show that VPD improves the VLM's ability to count, understand spatial relations, and reason compositionally. Our VPD-trained PaLI-X outperforms all prior VLMs, achieving state-of-the-art performance across complex vision tasks, including MMBench, OK-VQA, A-OKVQA, TallyQA, POPE, and Hateful Memes. An evaluation with human annotators also confirms that VPD improves model response factuality and consistency. Finally, experiments on content moderation demonstrate that VPD is also helpful for adaptation to real-world applications with limited data.

Testing Hateful Speeches against Policies

In the recent years, many software systems have adopted AI techniques, especially deep learning techniques. Due to their black-box nature, AI-based systems brought challenges to traceability, because AI system behaviors are based on models and data, whereas the requirements or policies are rules in the form of natural or programming language. To the best of our knowledge, there is a limited amount of studies on how AI and deep neural network-based systems behave against rule-based requirements/policies. This experience paper examines deep neural network behaviors against rule-based requirements described in natural language policies. In particular, we focus on a case study to check AI-based content moderation software against content moderation policies. First, using crowdsourcing, we collect natural language test cases which match each moderation policy, we name this dataset HateModerate; second, using the test cases in HateModerate, we test the failure rates of state-of-the-art hate speech detection software, and we find that these models have high failure rates for certain policies; finally, since manual labeling is costly, we further proposed an automated approach to augument HateModerate by finetuning OpenAI's large language models to automatically match new examples to policies. The dataset and code of this work can be found on our anonymous website: https://sites.google.com/view/content-moderation-project.

Hyperbolic Safety-Aware Vision-Language Models

Addressing the retrieval of unsafe content from vision-language models such as CLIP is an important step towards real-world integration. Current efforts have relied on unlearning techniques that try to erase the model's knowledge of unsafe concepts. While effective in reducing unwanted outputs, unlearning limits the model's capacity to discern between safe and unsafe content. In this work, we introduce a novel approach that shifts from unlearning to an awareness paradigm by leveraging the inherent hierarchical properties of the hyperbolic space. We propose to encode safe and unsafe content as an entailment hierarchy, where both are placed in different regions of hyperbolic space. Our HySAC, Hyperbolic Safety-Aware CLIP, employs entailment loss functions to model the hierarchical and asymmetrical relations between safe and unsafe image-text pairs. This modelling, ineffective in standard vision-language models due to their reliance on Euclidean embeddings, endows the model with awareness of unsafe content, enabling it to serve as both a multimodal unsafe classifier and a flexible content retriever, with the option to dynamically redirect unsafe queries toward safer alternatives or retain the original output. Extensive experiments show that our approach not only enhances safety recognition but also establishes a more adaptable and interpretable framework for content moderation in vision-language models. Our source code is available at https://github.com/aimagelab/HySAC.

BadVideo: Stealthy Backdoor Attack against Text-to-Video Generation

Text-to-video (T2V) generative models have rapidly advanced and found widespread applications across fields like entertainment, education, and marketing. However, the adversarial vulnerabilities of these models remain rarely explored. We observe that in T2V generation tasks, the generated videos often contain substantial redundant information not explicitly specified in the text prompts, such as environmental elements, secondary objects, and additional details, providing opportunities for malicious attackers to embed hidden harmful content. Exploiting this inherent redundancy, we introduce BadVideo, the first backdoor attack framework tailored for T2V generation. Our attack focuses on designing target adversarial outputs through two key strategies: (1) Spatio-Temporal Composition, which combines different spatiotemporal features to encode malicious information; (2) Dynamic Element Transformation, which introduces transformations in redundant elements over time to convey malicious information. Based on these strategies, the attacker's malicious target seamlessly integrates with the user's textual instructions, providing high stealthiness. Moreover, by exploiting the temporal dimension of videos, our attack successfully evades traditional content moderation systems that primarily analyze spatial information within individual frames. Extensive experiments demonstrate that BadVideo achieves high attack success rates while preserving original semantics and maintaining excellent performance on clean inputs. Overall, our work reveals the adversarial vulnerability of T2V models, calling attention to potential risks and misuse. Our project page is at https://wrt2000.github.io/BadVideo2025/.

Llama Guard: LLM-based Input-Output Safeguard for Human-AI Conversations

We introduce Llama Guard, an LLM-based input-output safeguard model geared towards Human-AI conversation use cases. Our model incorporates a safety risk taxonomy, a valuable tool for categorizing a specific set of safety risks found in LLM prompts (i.e., prompt classification). This taxonomy is also instrumental in classifying the responses generated by LLMs to these prompts, a process we refer to as response classification. For the purpose of both prompt and response classification, we have meticulously gathered a dataset of high quality. Llama Guard, a Llama2-7b model that is instruction-tuned on our collected dataset, albeit low in volume, demonstrates strong performance on existing benchmarks such as the OpenAI Moderation Evaluation dataset and ToxicChat, where its performance matches or exceeds that of currently available content moderation tools. Llama Guard functions as a language model, carrying out multi-class classification and generating binary decision scores. Furthermore, the instruction fine-tuning of Llama Guard allows for the customization of tasks and the adaptation of output formats. This feature enhances the model's capabilities, such as enabling the adjustment of taxonomy categories to align with specific use cases, and facilitating zero-shot or few-shot prompting with diverse taxonomies at the input. We are making Llama Guard model weights available and we encourage researchers to further develop and adapt them to meet the evolving needs of the community for AI safety.

Detecting Harmful Memes with Decoupled Understanding and Guided CoT Reasoning

Detecting harmful memes is essential for maintaining the integrity of online environments. However, current approaches often struggle with resource efficiency, flexibility, or explainability, limiting their practical deployment in content moderation systems. To address these challenges, we introduce U-CoT+, a novel framework for harmful meme detection. Instead of relying solely on prompting or fine-tuning multimodal models, we first develop a high-fidelity meme-to-text pipeline that converts visual memes into detail-preserving textual descriptions. This design decouples meme interpretation from meme classification, thus avoiding immediate reasoning over complex raw visual content and enabling resource-efficient harmful meme detection with general large language models (LLMs). Building on these textual descriptions, we further incorporate targeted, interpretable human-crafted guidelines to guide models' reasoning under zero-shot CoT prompting. As such, this framework allows for easy adaptation to different harmfulness detection criteria across platforms, regions, and over time, offering high flexibility and explainability. Extensive experiments on seven benchmark datasets validate the effectiveness of our framework, highlighting its potential for explainable and low-resource harmful meme detection using small-scale LLMs. Codes and data are available at: https://anonymous.4open.science/r/HMC-AF2B/README.md.

Unboxing Occupational Bias: Grounded Debiasing LLMs with U.S. Labor Data

Large Language Models (LLMs) are prone to inheriting and amplifying societal biases embedded within their training data, potentially reinforcing harmful stereotypes related to gender, occupation, and other sensitive categories. This issue becomes particularly problematic as biased LLMs can have far-reaching consequences, leading to unfair practices and exacerbating social inequalities across various domains, such as recruitment, online content moderation, or even the criminal justice system. Although prior research has focused on detecting bias in LLMs using specialized datasets designed to highlight intrinsic biases, there has been a notable lack of investigation into how these findings correlate with authoritative datasets, such as those from the U.S. National Bureau of Labor Statistics (NBLS). To address this gap, we conduct empirical research that evaluates LLMs in a ``bias-out-of-the-box" setting, analyzing how the generated outputs compare with the distributions found in NBLS data. Furthermore, we propose a straightforward yet effective debiasing mechanism that directly incorporates NBLS instances to mitigate bias within LLMs. Our study spans seven different LLMs, including instructable, base, and mixture-of-expert models, and reveals significant levels of bias that are often overlooked by existing bias detection techniques. Importantly, our debiasing method, which does not rely on external datasets, demonstrates a substantial reduction in bias scores, highlighting the efficacy of our approach in creating fairer and more reliable LLMs.

Text-ADBench: Text Anomaly Detection Benchmark based on LLMs Embedding

Text anomaly detection is a critical task in natural language processing (NLP), with applications spanning fraud detection, misinformation identification, spam detection and content moderation, etc. Despite significant advances in large language models (LLMs) and anomaly detection algorithms, the absence of standardized and comprehensive benchmarks for evaluating the existing anomaly detection methods on text data limits rigorous comparison and development of innovative approaches. This work performs a comprehensive empirical study and introduces a benchmark for text anomaly detection, leveraging embeddings from diverse pre-trained language models across a wide array of text datasets. Our work systematically evaluates the effectiveness of embedding-based text anomaly detection by incorporating (1) early language models (GloVe, BERT); (2) multiple LLMs (LLaMa-2, LLama-3, Mistral, OpenAI (small, ada, large)); (3) multi-domain text datasets (news, social media, scientific publications); (4) comprehensive evaluation metrics (AUROC, AUPRC). Our experiments reveal a critical empirical insight: embedding quality significantly governs anomaly detection efficacy, and deep learning-based approaches demonstrate no performance advantage over conventional shallow algorithms (e.g., KNN, Isolation Forest) when leveraging LLM-derived embeddings.In addition, we observe strongly low-rank characteristics in cross-model performance matrices, which enables an efficient strategy for rapid model evaluation (or embedding evaluation) and selection in practical applications. Furthermore, by open-sourcing our benchmark toolkit that includes all embeddings from different models and code at https://github.com/jicongfan/Text-Anomaly-Detection-Benchmark, this work provides a foundation for future research in robust and scalable text anomaly detection systems.

Perpetuating Misogyny with Generative AI: How Model Personalization Normalizes Gendered Harm

Open-source text-to-image (TTI) pipelines have become dominant in the landscape of AI-generated visual content, driven by technological advances that enable users to personalize models through adapters tailored to specific tasks. While personalization methods such as LoRA offer unprecedented creative opportunities, they also facilitate harmful practices, including the generation of non-consensual deepfakes and the amplification of misogynistic or hypersexualized content. This study presents an exploratory sociotechnical analysis of CivitAI, the most active platform for sharing and developing open-source TTI models. Drawing on a dataset of more than 40 million user-generated images and over 230,000 models, we find a disproportionate rise in not-safe-for-work (NSFW) content and a significant number of models intended to mimic real individuals. We also observe a strong influence of internet subcultures on the tools and practices shaping model personalizations and resulting visual media. In response to these findings, we contextualize the emergence of exploitative visual media through feminist and constructivist perspectives on technology, emphasizing how design choices and community dynamics shape platform outcomes. Building on this analysis, we propose interventions aimed at mitigating downstream harm, including improved content moderation, rethinking tool design, and establishing clearer platform policies to promote accountability and consent.

Contextualized Counterspeech: Strategies for Adaptation, Personalization, and Evaluation

AI-generated counterspeech offers a promising and scalable strategy to curb online toxicity through direct replies that promote civil discourse. However, current counterspeech is one-size-fits-all, lacking adaptation to the moderation context and the users involved. We propose and evaluate multiple strategies for generating tailored counterspeech that is adapted to the moderation context and personalized for the moderated user. We instruct an LLaMA2-13B model to generate counterspeech, experimenting with various configurations based on different contextual information and fine-tuning strategies. We identify the configurations that generate persuasive counterspeech through a combination of quantitative indicators and human evaluations collected via a pre-registered mixed-design crowdsourcing experiment. Results show that contextualized counterspeech can significantly outperform state-of-the-art generic counterspeech in adequacy and persuasiveness, without compromising other characteristics. Our findings also reveal a poor correlation between quantitative indicators and human evaluations, suggesting that these methods assess different aspects and highlighting the need for nuanced evaluation methodologies. The effectiveness of contextualized AI-generated counterspeech and the divergence between human and algorithmic evaluations underscore the importance of increased human-AI collaboration in content moderation.

Evaluating the Social Impact of Generative AI Systems in Systems and Society

Generative AI systems across modalities, ranging from text (including code), image, audio, and video, have broad social impacts, but there is no official standard for means of evaluating those impacts or for which impacts should be evaluated. In this paper, we present a guide that moves toward a standard approach in evaluating a base generative AI system for any modality in two overarching categories: what can be evaluated in a base system independent of context and what can be evaluated in a societal context. Importantly, this refers to base systems that have no predetermined application or deployment context, including a model itself, as well as system components, such as training data. Our framework for a base system defines seven categories of social impact: bias, stereotypes, and representational harms; cultural values and sensitive content; disparate performance; privacy and data protection; financial costs; environmental costs; and data and content moderation labor costs. Suggested methods for evaluation apply to listed generative modalities and analyses of the limitations of existing evaluations serve as a starting point for necessary investment in future evaluations. We offer five overarching categories for what can be evaluated in a broader societal context, each with its own subcategories: trustworthiness and autonomy; inequality, marginalization, and violence; concentration of authority; labor and creativity; and ecosystem and environment. Each subcategory includes recommendations for mitigating harm.

ReasoningShield: Content Safety Detection over Reasoning Traces of Large Reasoning Models

Large Reasoning Models (LRMs) are transforming the AI landscape with advanced reasoning capabilities. While the generated reasoning traces enhance model transparency, they can still contain unsafe content, even when the final answer appears safe. Existing moderation tools, primarily designed for question-answer (QA) pairs, are empirically ineffective at detecting hidden risks embedded in reasoning traces. After identifying the key challenges, we formally define the question-thought (QT) moderation task and propose ReasoningShield, the first safety detection model tailored to identify potential risks in the reasoning trace before reaching the final answer. To construct the model, we synthesize a high-quality reasoning safety detection dataset comprising over 8,000 question-thought pairs spanning ten risk categories and three safety levels. Our dataset construction process incorporates a comprehensive human-AI collaborative annotation pipeline, which achieves over 93% annotation accuracy while significantly reducing human costs. On a diverse set of in-distribution and out-of-distribution benchmarks, ReasoningShield outperforms mainstream content safety moderation models in identifying risks within reasoning traces, with an average F1 score exceeding 0.92. Notably, despite being trained on our QT dataset only, ReasoningShield also demonstrates competitive performance in detecting unsafe question-answer pairs on traditional benchmarks, rivaling baselines trained on 10 times larger datasets and base models, which strongly validates the quality of our dataset. Furthermore, ReasoningShield is built upon compact 1B/3B base models to facilitate lightweight deployment and provides human-friendly risk analysis by default. To foster future research, we publicly release all the resources.

VLMs Can Aggregate Scattered Training Patches

One way to mitigate risks in vision-language models (VLMs) is to remove dangerous samples in their training data. However, such data moderation can be easily bypassed when harmful images are split into small, benign-looking patches, scattered across many training samples. VLMs may then learn to piece these fragments together during training and generate harmful responses at inference, either from full images or text references. For instance, if trained on image patches from a bloody scene paired with the descriptions "safe," VLMs may later describe, the full image or a text reference to the scene, as "safe." We define the core ability of VLMs enabling this attack as visual stitching -- the ability to integrate visual information spread across multiple training samples that share the same textual descriptions. In our work, we first demonstrate visual stitching abilities in common open-source VLMs on three datasets where each image is labeled with a unique synthetic ID: we split each (image, ID) pair into {(patch, ID)} pairs at different granularity for finetuning, and we find that tuned models can verbalize the correct IDs from full images or text reference. Building on this, we simulate the adversarial data poisoning scenario mentioned above by using patches from dangerous images and replacing IDs with text descriptions like ``safe'' or ``unsafe'', demonstrating how harmful content can evade moderation in patches and later be reconstructed through visual stitching, posing serious VLM safety risks. Code is available at https://github.com/ZHZisZZ/visual-stitching.

Towards Safer AI Moderation: Evaluating LLM Moderators Through a Unified Benchmark Dataset and Advocating a Human-First Approach

As AI systems become more integrated into daily life, the need for safer and more reliable moderation has never been greater. Large Language Models (LLMs) have demonstrated remarkable capabilities, surpassing earlier models in complexity and performance. Their evaluation across diverse tasks has consistently showcased their potential, enabling the development of adaptive and personalized agents. However, despite these advancements, LLMs remain prone to errors, particularly in areas requiring nuanced moral reasoning. They struggle with detecting implicit hate, offensive language, and gender biases due to the subjective and context-dependent nature of these issues. Moreover, their reliance on training data can inadvertently reinforce societal biases, leading to inconsistencies and ethical concerns in their outputs. To explore the limitations of LLMs in this role, we developed an experimental framework based on state-of-the-art (SOTA) models to assess human emotions and offensive behaviors. The framework introduces a unified benchmark dataset encompassing 49 distinct categories spanning the wide spectrum of human emotions, offensive and hateful text, and gender and racial biases. Furthermore, we introduced SafePhi, a QLoRA fine-tuned version of Phi-4, adapting diverse ethical contexts and outperforming benchmark moderators by achieving a Macro F1 score of 0.89, where OpenAI Moderator and Llama Guard score 0.77 and 0.74, respectively. This research also highlights the critical domains where LLM moderators consistently underperformed, pressing the need to incorporate more heterogeneous and representative data with human-in-the-loop, for better model robustness and explainability.

From Judgment to Interference: Early Stopping LLM Harmful Outputs via Streaming Content Monitoring

Though safety alignment has been applied to most large language models (LLMs), LLM service providers generally deploy a subsequent moderation as the external safety guardrail in real-world products. Existing moderators mainly practice a conventional full detection, which determines the harmfulness based on the complete LLM output, causing high service latency. Recent works pay more attention to partial detection where moderators oversee the generation midway and early stop the output if harmfulness is detected, but they directly apply moderators trained with the full detection paradigm to incomplete outputs, introducing a training-inference gap that lowers the performance. In this paper, we explore how to form a data-and-model solution that natively supports partial detection. For the data, we construct FineHarm, a dataset consisting of 29K prompt-response pairs with fine-grained annotations to provide reasonable supervision for token-level training. Then, we propose the streaming content monitor, which is trained with dual supervision of response- and token-level labels and can follow the output stream of LLM to make a timely judgment of harmfulness. Experiments show that SCM gains 0.95+ in macro F1 score that is comparable to full detection, by only seeing the first 18% of tokens in responses on average. Moreover, the SCM can serve as a pseudo-harmfulness annotator for improving safety alignment and lead to a higher harmlessness score than DPO.

LLM-based Rewriting of Inappropriate Argumentation using Reinforcement Learning from Machine Feedback

Ensuring that online discussions are civil and productive is a major challenge for social media platforms. Such platforms usually rely both on users and on automated detection tools to flag inappropriate arguments of other users, which moderators then review. However, this kind of post-hoc moderation is expensive and time-consuming, and moderators are often overwhelmed by the amount and severity of flagged content. Instead, a promising alternative is to prevent negative behavior during content creation. This paper studies how inappropriate language in arguments can be computationally mitigated. We propose a reinforcement learning-based rewriting approach that balances content preservation and appropriateness based on existing classifiers, prompting an instruction-finetuned large language model (LLM) as our initial policy. Unlike related style transfer tasks, rewriting inappropriate arguments allows deleting and adding content permanently. It is therefore tackled on document level rather than sentence level. We evaluate different weighting schemes for the reward function in both absolute and relative human assessment studies. Systematic experiments on non-parallel data provide evidence that our approach can mitigate the inappropriateness of arguments while largely preserving their content. It significantly outperforms competitive baselines, including few-shot learning, prompting, and humans.

Online Moderation in Competitive Action Games: How Intervention Affects Player Behaviors

Online competitive action games have flourished as a space for entertainment and social connections, yet they face challenges from a small percentage of players engaging in disruptive behaviors. This study delves into the under-explored realm of understanding the effects of moderation on player behavior within online gaming on an example of a popular title - Call of Duty(R): Modern Warfare(R)II. We employ a quasi-experimental design and causal inference techniques to examine the impact of moderation in a real-world industry-scale moderation system. We further delve into novel aspects around the impact of delayed moderation, as well as the severity of applied punishment. We examine these effects on a set of four disruptive behaviors including cheating, offensive user name, chat, and voice. Our findings uncover the dual impact moderation has on reducing disruptive behavior and discouraging disruptive players from participating. We further uncover differences in the effectiveness of quick and delayed moderation and the varying severity of punishment. Our examination of real-world gaming interactions sets a precedent in understanding the effectiveness of moderation and its impact on player behavior. Our insights offer actionable suggestions for the most promising avenues for improving real-world moderation practices, as well as the heterogeneous impact moderation has on indifferent players.

Concept Arithmetics for Circumventing Concept Inhibition in Diffusion Models

Motivated by ethical and legal concerns, the scientific community is actively developing methods to limit the misuse of Text-to-Image diffusion models for reproducing copyrighted, violent, explicit, or personal information in the generated images. Simultaneously, researchers put these newly developed safety measures to the test by assuming the role of an adversary to find vulnerabilities and backdoors in them. We use compositional property of diffusion models, which allows to leverage multiple prompts in a single image generation. This property allows us to combine other concepts, that should not have been affected by the inhibition, to reconstruct the vector, responsible for target concept generation, even though the direct computation of this vector is no longer accessible. We provide theoretical and empirical evidence why the proposed attacks are possible and discuss the implications of these findings for safe model deployment. We argue that it is essential to consider all possible approaches to image generation with diffusion models that can be employed by an adversary. Our work opens up the discussion about the implications of concept arithmetics and compositional inference for safety mechanisms in diffusion models. Content Advisory: This paper contains discussions and model-generated content that may be considered offensive. Reader discretion is advised. Project page: https://cs-people.bu.edu/vpetsiuk/arc

T2Vs Meet VLMs: A Scalable Multimodal Dataset for Visual Harmfulness Recognition

To address the risks of encountering inappropriate or harmful content, researchers managed to incorporate several harmful contents datasets with machine learning methods to detect harmful concepts. However, existing harmful datasets are curated by the presence of a narrow range of harmful objects, and only cover real harmful content sources. This hinders the generalizability of methods based on such datasets, potentially leading to misjudgments. Therefore, we propose a comprehensive harmful dataset, Visual Harmful Dataset 11K (VHD11K), consisting of 10,000 images and 1,000 videos, crawled from the Internet and generated by 4 generative models, across a total of 10 harmful categories covering a full spectrum of harmful concepts with nontrivial definition. We also propose a novel annotation framework by formulating the annotation process as a multi-agent Visual Question Answering (VQA) task, having 3 different VLMs "debate" about whether the given image/video is harmful, and incorporating the in-context learning strategy in the debating process. Therefore, we can ensure that the VLMs consider the context of the given image/video and both sides of the arguments thoroughly before making decisions, further reducing the likelihood of misjudgments in edge cases. Evaluation and experimental results demonstrate that (1) the great alignment between the annotation from our novel annotation framework and those from human, ensuring the reliability of VHD11K; (2) our full-spectrum harmful dataset successfully identifies the inability of existing harmful content detection methods to detect extensive harmful contents and improves the performance of existing harmfulness recognition methods; (3) VHD11K outperforms the baseline dataset, SMID, as evidenced by the superior improvement in harmfulness recognition methods. The complete dataset and code can be found at https://github.com/nctu-eva-lab/VHD11K.

Characterizing, Detecting, and Predicting Online Ban Evasion

Moderators and automated methods enforce bans on malicious users who engage in disruptive behavior. However, malicious users can easily create a new account to evade such bans. Previous research has focused on other forms of online deception, like the simultaneous operation of multiple accounts by the same entities (sockpuppetry), impersonation of other individuals, and studying the effects of de-platforming individuals and communities. Here we conduct the first data-driven study of ban evasion, i.e., the act of circumventing bans on an online platform, leading to temporally disjoint operation of accounts by the same user. We curate a novel dataset of 8,551 ban evasion pairs (parent, child) identified on Wikipedia and contrast their behavior with benign users and non-evading malicious users. We find that evasion child accounts demonstrate similarities with respect to their banned parent accounts on several behavioral axes - from similarity in usernames and edited pages to similarity in content added to the platform and its psycholinguistic attributes. We reveal key behavioral attributes of accounts that are likely to evade bans. Based on the insights from the analyses, we train logistic regression classifiers to detect and predict ban evasion at three different points in the ban evasion lifecycle. Results demonstrate the effectiveness of our methods in predicting future evaders (AUC = 0.78), early detection of ban evasion (AUC = 0.85), and matching child accounts with parent accounts (MRR = 0.97). Our work can aid moderators by reducing their workload and identifying evasion pairs faster and more efficiently than current manual and heuristic-based approaches. Dataset is available https://github.com/srijankr/ban_evasion{here}.

Understanding and Predicting Derailment in Toxic Conversations on GitHub

Software projects thrive on the involvement and contributions of individuals from different backgrounds. However, toxic language and negative interactions can hinder the participation and retention of contributors and alienate newcomers. Proactive moderation strategies aim to prevent toxicity from occurring by addressing conversations that have derailed from their intended purpose. This study aims to understand and predict conversational derailment leading to toxicity on GitHub. To facilitate this research, we curate a novel dataset comprising 202 toxic conversations from GitHub with annotated derailment points, along with 696 non-toxic conversations as a baseline. Based on this dataset, we identify unique characteristics of toxic conversations and derailment points, including linguistic markers such as second-person pronouns, negation terms, and tones of Bitter Frustration and Impatience, as well as patterns in conversational dynamics between project contributors and external participants. Leveraging these empirical observations, we propose a proactive moderation approach to automatically detect and address potentially harmful conversations before escalation. By utilizing modern LLMs, we develop a conversation trajectory summary technique that captures the evolution of discussions and identifies early signs of derailment. Our experiments demonstrate that LLM prompts tailored to provide summaries of GitHub conversations achieve 69% F1-Score in predicting conversational derailment, strongly improving over a set of baseline approaches.

GOAT-Bench: Safety Insights to Large Multimodal Models through Meme-Based Social Abuse

The exponential growth of social media has profoundly transformed how information is created, disseminated, and absorbed, exceeding any precedent in the digital age. Regrettably, this explosion has also spawned a significant increase in the online abuse of memes. Evaluating the negative impact of memes is notably challenging, owing to their often subtle and implicit meanings, which are not directly conveyed through the overt text and imagery. In light of this, large multimodal models (LMMs) have emerged as a focal point of interest due to their remarkable capabilities in handling diverse multimodal tasks. In response to this development, our paper aims to thoroughly examine the capacity of various LMMs (e.g. GPT-4V) to discern and respond to the nuanced aspects of social abuse manifested in memes. We introduce the comprehensive meme benchmark, GOAT-Bench, comprising over 6K varied memes encapsulating themes such as implicit hate speech, sexism, and cyberbullying, etc. Utilizing GOAT-Bench, we delve into the ability of LMMs to accurately assess hatefulness, misogyny, offensiveness, sarcasm, and harmful content. Our extensive experiments across a range of LMMs reveal that current models still exhibit a deficiency in safety awareness, showing insensitivity to various forms of implicit abuse. We posit that this shortfall represents a critical impediment to the realization of safe artificial intelligence. The GOAT-Bench and accompanying resources are publicly accessible at https://goatlmm.github.io/, contributing to ongoing research in this vital field.

GPT-4V(ision) as A Social Media Analysis Engine

Recent research has offered insights into the extraordinary capabilities of Large Multimodal Models (LMMs) in various general vision and language tasks. There is growing interest in how LMMs perform in more specialized domains. Social media content, inherently multimodal, blends text, images, videos, and sometimes audio. Understanding social multimedia content remains a challenging problem for contemporary machine learning frameworks. In this paper, we explore GPT-4V(ision)'s capabilities for social multimedia analysis. We select five representative tasks, including sentiment analysis, hate speech detection, fake news identification, demographic inference, and political ideology detection, to evaluate GPT-4V. Our investigation begins with a preliminary quantitative analysis for each task using existing benchmark datasets, followed by a careful review of the results and a selection of qualitative samples that illustrate GPT-4V's potential in understanding multimodal social media content. GPT-4V demonstrates remarkable efficacy in these tasks, showcasing strengths such as joint understanding of image-text pairs, contextual and cultural awareness, and extensive commonsense knowledge. Despite the overall impressive capacity of GPT-4V in the social media domain, there remain notable challenges. GPT-4V struggles with tasks involving multilingual social multimedia comprehension and has difficulties in generalizing to the latest trends in social media. Additionally, it exhibits a tendency to generate erroneous information in the context of evolving celebrity and politician knowledge, reflecting the known hallucination problem. The insights gleaned from our findings underscore a promising future for LMMs in enhancing our comprehension of social media content and its users through the analysis of multimodal information.

Towards Understanding Unsafe Video Generation

Video generation models (VGMs) have demonstrated the capability to synthesize high-quality output. It is important to understand their potential to produce unsafe content, such as violent or terrifying videos. In this work, we provide a comprehensive understanding of unsafe video generation. First, to confirm the possibility that these models could indeed generate unsafe videos, we choose unsafe content generation prompts collected from 4chan and Lexica, and three open-source SOTA VGMs to generate unsafe videos. After filtering out duplicates and poorly generated content, we created an initial set of 2112 unsafe videos from an original pool of 5607 videos. Through clustering and thematic coding analysis of these generated videos, we identify 5 unsafe video categories: Distorted/Weird, Terrifying, Pornographic, Violent/Bloody, and Political. With IRB approval, we then recruit online participants to help label the generated videos. Based on the annotations submitted by 403 participants, we identified 937 unsafe videos from the initial video set. With the labeled information and the corresponding prompts, we created the first dataset of unsafe videos generated by VGMs. We then study possible defense mechanisms to prevent the generation of unsafe videos. Existing defense methods in image generation focus on filtering either input prompt or output results. We propose a new approach called Latent Variable Defense (LVD), which works within the model's internal sampling process. LVD can achieve 0.90 defense accuracy while reducing time and computing resources by 10x when sampling a large number of unsafe prompts.

Scalable Evaluation of Online Facilitation Strategies via Synthetic Simulation of Discussions

Limited large-scale evaluations exist for facilitation strategies of online discussions due to significant costs associated with human involvement. An effective solution is synthetic discussion simulations using Large Language Models (LLMs) to create initial pilot experiments. We propose a simple, generalizable, LLM-driven methodology to prototype the development of LLM facilitators, and produce high-quality synthetic data without human involvement. We use our methodology to test whether current facilitation strategies can improve the performance of LLM facilitators. We find that, while LLM facilitators significantly improve synthetic discussions, there is no evidence that the application of more elaborate facilitation strategies proposed in modern Social Science research lead to further improvements in discussion quality, compared to more basic approaches. Additionally, we find that small LLMs (such as Mistral Nemo 12B) can perform comparably to larger models (such as LLaMa 70B), and that special instructions must be used for instruction-tuned models to induce toxicity in synthetic discussions. We confirm that each component of our methodology contributes substantially to high quality data via an ablation study. We release an open-source framework, "SynDisco" (pip install syndisco), which implements our methodology. We also release the "Virtual Moderation Dataset" (https://paperswithcode.com/dataset/vmd), a large, publicly available dataset containing LLM-generated and LLM-annotated discussions using multiple open-source LLMs.

Unsafe Diffusion: On the Generation of Unsafe Images and Hateful Memes From Text-To-Image Models

State-of-the-art Text-to-Image models like Stable Diffusion and DALLEcdot2 are revolutionizing how people generate visual content. At the same time, society has serious concerns about how adversaries can exploit such models to generate unsafe images. In this work, we focus on demystifying the generation of unsafe images and hateful memes from Text-to-Image models. We first construct a typology of unsafe images consisting of five categories (sexually explicit, violent, disturbing, hateful, and political). Then, we assess the proportion of unsafe images generated by four advanced Text-to-Image models using four prompt datasets. We find that these models can generate a substantial percentage of unsafe images; across four models and four prompt datasets, 14.56% of all generated images are unsafe. When comparing the four models, we find different risk levels, with Stable Diffusion being the most prone to generating unsafe content (18.92% of all generated images are unsafe). Given Stable Diffusion's tendency to generate more unsafe content, we evaluate its potential to generate hateful meme variants if exploited by an adversary to attack a specific individual or community. We employ three image editing methods, DreamBooth, Textual Inversion, and SDEdit, which are supported by Stable Diffusion. Our evaluation result shows that 24% of the generated images using DreamBooth are hateful meme variants that present the features of the original hateful meme and the target individual/community; these generated images are comparable to hateful meme variants collected from the real world. Overall, our results demonstrate that the danger of large-scale generation of unsafe images is imminent. We discuss several mitigating measures, such as curating training data, regulating prompts, and implementing safety filters, and encourage better safeguard tools to be developed to prevent unsafe generation.

Topo Goes Political: TDA-Based Controversy Detection in Imbalanced Reddit Political Data

The detection of controversial content in political discussions on the Internet is a critical challenge in maintaining healthy digital discourse. Unlike much of the existing literature that relies on synthetically balanced data, our work preserves the natural distribution of controversial and non-controversial posts. This real-world imbalance highlights a core challenge that needs to be addressed for practical deployment. Our study re-evaluates well-established methods for detecting controversial content. We curate our own dataset focusing on the Indian political context that preserves the natural distribution of controversial content, with only 12.9% of the posts in our dataset being controversial. This disparity reflects the true imbalance in real-world political discussions and highlights a critical limitation in the existing evaluation methods. Benchmarking on datasets that model data imbalance is vital for ensuring real-world applicability. Thus, in this work, (i) we release our dataset, with an emphasis on class imbalance, that focuses on the Indian political context, (ii) we evaluate existing methods from this domain on this dataset and demonstrate their limitations in the imbalanced setting, (iii) we introduce an intuitive metric to measure a model's robustness to class imbalance, (iv) we also incorporate ideas from the domain of Topological Data Analysis, specifically Persistent Homology, to curate features that provide richer representations of the data. Furthermore, we benchmark models trained with topological features against established baselines.

Kuaipedia: a Large-scale Multi-modal Short-video Encyclopedia

Online encyclopedias, such as Wikipedia, have been well-developed and researched in the last two decades. One can find any attributes or other information of a wiki item on a wiki page edited by a community of volunteers. However, the traditional text, images and tables can hardly express some aspects of an wiki item. For example, when we talk about ``Shiba Inu'', one may care more about ``How to feed it'' or ``How to train it not to protect its food''. Currently, short-video platforms have become a hallmark in the online world. Whether you're on TikTok, Instagram, Kuaishou, or YouTube Shorts, short-video apps have changed how we consume and create content today. Except for producing short videos for entertainment, we can find more and more authors sharing insightful knowledge widely across all walks of life. These short videos, which we call knowledge videos, can easily express any aspects (e.g. hair or how-to-feed) consumers want to know about an item (e.g. Shiba Inu), and they can be systematically analyzed and organized like an online encyclopedia. In this paper, we propose Kuaipedia, a large-scale multi-modal encyclopedia consisting of items, aspects, and short videos lined to them, which was extracted from billions of videos of Kuaishou (Kwai), a well-known short-video platform in China. We first collected items from multiple sources and mined user-centered aspects from millions of users' queries to build an item-aspect tree. Then we propose a new task called ``multi-modal item-aspect linking'' as an expansion of ``entity linking'' to link short videos into item-aspect pairs and build the whole short-video encyclopedia. Intrinsic evaluations show that our encyclopedia is of large scale and highly accurate. We also conduct sufficient extrinsic experiments to show how Kuaipedia can help fundamental applications such as entity typing and entity linking.

Beyond Binary: Towards Fine-Grained LLM-Generated Text Detection via Role Recognition and Involvement Measurement

The rapid development of large language models (LLMs), like ChatGPT, has resulted in the widespread presence of LLM-generated content on social media platforms, raising concerns about misinformation, data biases, and privacy violations, which can undermine trust in online discourse. While detecting LLM-generated content is crucial for mitigating these risks, current methods often focus on binary classification, failing to address the complexities of real-world scenarios like human-LLM collaboration. To move beyond binary classification and address these challenges, we propose a new paradigm for detecting LLM-generated content. This approach introduces two novel tasks: LLM Role Recognition (LLM-RR), a multi-class classification task that identifies specific roles of LLM in content generation, and LLM Influence Measurement (LLM-IM), a regression task that quantifies the extent of LLM involvement in content creation. To support these tasks, we propose LLMDetect, a benchmark designed to evaluate detectors' performance on these new tasks. LLMDetect includes the Hybrid News Detection Corpus (HNDC) for training detectors, as well as DetectEval, a comprehensive evaluation suite that considers five distinct cross-context variations and two multi-intensity variations within the same LLM role. This allows for a thorough assessment of detectors' generalization and robustness across diverse contexts. Our empirical validation of 10 baseline detection methods demonstrates that fine-tuned PLM-based models consistently outperform others on both tasks, while advanced LLMs face challenges in accurately detecting their own generated content. Our experimental results and analysis offer insights for developing more effective detection models for LLM-generated content. This research enhances the understanding of LLM-generated content and establishes a foundation for more nuanced detection methodologies.

Short-Form Video Recommendations with Multimodal Embeddings: Addressing Cold-Start and Bias Challenges

In recent years, social media users have spent significant amounts of time on short-form video platforms. As a result, established platforms in other domains, such as e-commerce, have begun introducing short-form video content to engage users and increase their time spent on the platform. The success of these experiences is due not only to the content itself but also to a unique UI innovation: instead of offering users a list of choices to click, platforms actively recommend content for users to watch one at a time. This creates new challenges for recommender systems, especially when launching a new video experience. Beyond the limited interaction data, immersive feed experiences introduce stronger position bias due to the UI and duration bias when optimizing for watch-time, as models tend to favor shorter videos. These issues, together with the feedback loop inherent in recommender systems, make it difficult to build effective solutions. In this paper, we highlight the challenges faced when introducing a new short-form video experience and present our experience showing that, even with sufficient video interaction data, it can be more beneficial to leverage a video retrieval system using a fine-tuned multimodal vision-language model to overcome these challenges. This approach demonstrated greater effectiveness compared to conventional supervised learning methods in online experiments conducted on our e-commerce platform.

Soccer on Social Media

In the era of digitalization, social media has become an integral part of our lives, serving as a significant hub for individuals and businesses to share information, communicate, and engage. This is also the case for professional sports, where leagues, clubs and players are using social media to reach out to their fans. In this respect, a huge amount of time is spent curating multimedia content for various social media platforms and their target users. With the emergence of Artificial Intelligence (AI), AI-based tools for automating content generation and enhancing user experiences on social media have become widely popular. However, to effectively utilize such tools, it is imperative to comprehend the demographics and preferences of users on different platforms, understand how content providers post information in these channels, and how different types of multimedia are consumed by audiences. This report presents an analysis of social media platforms, in terms of demographics, supported multimedia modalities, and distinct features and specifications for different modalities, followed by a comparative case study of select European soccer leagues and teams, in terms of their social media practices. Through this analysis, we demonstrate that social media, while being very important for and widely used by supporters from all ages, also requires a fine-tuned effort on the part of soccer professionals, in order to elevate fan experiences and foster engagement.

Emo, Love, and God: Making Sense of Urban Dictionary, a Crowd-Sourced Online Dictionary

The Internet facilitates large-scale collaborative projects and the emergence of Web 2.0 platforms, where producers and consumers of content unify, has drastically changed the information market. On the one hand, the promise of the "wisdom of the crowd" has inspired successful projects such as Wikipedia, which has become the primary source of crowd-based information in many languages. On the other hand, the decentralized and often un-monitored environment of such projects may make them susceptible to low quality content. In this work, we focus on Urban Dictionary, a crowd-sourced online dictionary. We combine computational methods with qualitative annotation and shed light on the overall features of Urban Dictionary in terms of growth, coverage and types of content. We measure a high presence of opinion-focused entries, as opposed to the meaning-focused entries that we expect from traditional dictionaries. Furthermore, Urban Dictionary covers many informal, unfamiliar words as well as proper nouns. Urban Dictionary also contains offensive content, but highly offensive content tends to receive lower scores through the dictionary's voting system. The low threshold to include new material in Urban Dictionary enables quick recording of new words and new meanings, but the resulting heterogeneous content can pose challenges in using Urban Dictionary as a source to study language innovation.

AMMeBa: A Large-Scale Survey and Dataset of Media-Based Misinformation In-The-Wild

The prevalence and harms of online misinformation is a perennial concern for internet platforms, institutions and society at large. Over time, information shared online has become more media-heavy and misinformation has readily adapted to these new modalities. The rise of generative AI-based tools, which provide widely-accessible methods for synthesizing realistic audio, images, video and human-like text, have amplified these concerns. Despite intense interest on the part of the public and significant press coverage, quantitative information on the prevalence and modality of media-based misinformation remains scarce. Here, we present the results of a two-year study using human raters to annotate online media-based misinformation, mostly focusing on images, based on claims assessed in a large sample of publicly-accessible fact checks with the ClaimReview markup. We present an image typology, designed to capture aspects of the image and manipulation relevant to the image's role in the misinformation claim. We visualize the distribution of these types over time. We show the the rise of generative AI-based content in misinformation claims, and that it's commonality is a relatively recent phenomenon, occurring significantly after heavy press coverage. We also show "simple" methods dominated historically, particularly context manipulations, and continued to hold a majority as of the end of data collection in November 2023. The dataset, Annotated Misinformation, Media-Based (AMMeBa), is publicly-available, and we hope that these data will serve as both a means of evaluating mitigation methods in a realistic setting and as a first-of-its-kind census of the types and modalities of online misinformation.

Qilin: A Multimodal Information Retrieval Dataset with APP-level User Sessions

User-generated content (UGC) communities, especially those featuring multimodal content, improve user experiences by integrating visual and textual information into results (or items). The challenge of improving user experiences in complex systems with search and recommendation (S\&R) services has drawn significant attention from both academia and industry these years. However, the lack of high-quality datasets has limited the research progress on multimodal S\&R. To address the growing need for developing better S\&R services, we present a novel multimodal information retrieval dataset in this paper, namely Qilin. The dataset is collected from Xiaohongshu, a popular social platform with over 300 million monthly active users and an average search penetration rate of over 70\%. In contrast to existing datasets, Qilin offers a comprehensive collection of user sessions with heterogeneous results like image-text notes, video notes, commercial notes, and direct answers, facilitating the development of advanced multimodal neural retrieval models across diverse task settings. To better model user satisfaction and support the analysis of heterogeneous user behaviors, we also collect extensive APP-level contextual signals and genuine user feedback. Notably, Qilin contains user-favored answers and their referred results for search requests triggering the Deep Query Answering (DQA) module. This allows not only the training \& evaluation of a Retrieval-augmented Generation (RAG) pipeline, but also the exploration of how such a module would affect users' search behavior. Through comprehensive analysis and experiments, we provide interesting findings and insights for further improving S\&R systems. We hope that Qilin will significantly contribute to the advancement of multimodal content platforms with S\&R services in the future.

BizGen: Advancing Article-level Visual Text Rendering for Infographics Generation

Recently, state-of-the-art text-to-image generation models, such as Flux and Ideogram 2.0, have made significant progress in sentence-level visual text rendering. In this paper, we focus on the more challenging scenarios of article-level visual text rendering and address a novel task of generating high-quality business content, including infographics and slides, based on user provided article-level descriptive prompts and ultra-dense layouts. The fundamental challenges are twofold: significantly longer context lengths and the scarcity of high-quality business content data. In contrast to most previous works that focus on a limited number of sub-regions and sentence-level prompts, ensuring precise adherence to ultra-dense layouts with tens or even hundreds of sub-regions in business content is far more challenging. We make two key technical contributions: (i) the construction of scalable, high-quality business content dataset, i.e., Infographics-650K, equipped with ultra-dense layouts and prompts by implementing a layer-wise retrieval-augmented infographic generation scheme; and (ii) a layout-guided cross attention scheme, which injects tens of region-wise prompts into a set of cropped region latent space according to the ultra-dense layouts, and refine each sub-regions flexibly during inference using a layout conditional CFG. We demonstrate the strong results of our system compared to previous SOTA systems such as Flux and SD3 on our BizEval prompt set. Additionally, we conduct thorough ablation experiments to verify the effectiveness of each component. We hope our constructed Infographics-650K and BizEval can encourage the broader community to advance the progress of business content generation.

Prompting4Debugging: Red-Teaming Text-to-Image Diffusion Models by Finding Problematic Prompts

Text-to-image diffusion models, e.g. Stable Diffusion (SD), lately have shown remarkable ability in high-quality content generation, and become one of the representatives for the recent wave of transformative AI. Nevertheless, such advance comes with an intensifying concern about the misuse of this generative technology, especially for producing copyrighted or NSFW (i.e. not safe for work) images. Although efforts have been made to filter inappropriate images/prompts or remove undesirable concepts/styles via model fine-tuning, the reliability of these safety mechanisms against diversified problematic prompts remains largely unexplored. In this work, we propose Prompting4Debugging (P4D) as a debugging and red-teaming tool that automatically finds problematic prompts for diffusion models to test the reliability of a deployed safety mechanism. We demonstrate the efficacy of our P4D tool in uncovering new vulnerabilities of SD models with safety mechanisms. Particularly, our result shows that around half of prompts in existing safe prompting benchmarks which were originally considered "safe" can actually be manipulated to bypass many deployed safety mechanisms, including concept removal, negative prompt, and safety guidance. Our findings suggest that, without comprehensive testing, the evaluations on limited safe prompting benchmarks can lead to a false sense of safety for text-to-image models.

Understanding writing style in social media with a supervised contrastively pre-trained transformer

Online Social Networks serve as fertile ground for harmful behavior, ranging from hate speech to the dissemination of disinformation. Malicious actors now have unprecedented freedom to misbehave, leading to severe societal unrest and dire consequences, as exemplified by events such as the Capitol assault during the US presidential election and the Antivaxx movement during the COVID-19 pandemic. Understanding online language has become more pressing than ever. While existing works predominantly focus on content analysis, we aim to shift the focus towards understanding harmful behaviors by relating content to their respective authors. Numerous novel approaches attempt to learn the stylistic features of authors in texts, but many of these approaches are constrained by small datasets or sub-optimal training losses. To overcome these limitations, we introduce the Style Transformer for Authorship Representations (STAR), trained on a large corpus derived from public sources of 4.5 x 10^6 authored texts involving 70k heterogeneous authors. Our model leverages Supervised Contrastive Loss to teach the model to minimize the distance between texts authored by the same individual. This author pretext pre-training task yields competitive performance at zero-shot with PAN challenges on attribution and clustering. Additionally, we attain promising results on PAN verification challenges using a single dense layer, with our model serving as an embedding encoder. Finally, we present results from our test partition on Reddit. Using a support base of 8 documents of 512 tokens, we can discern authors from sets of up to 1616 authors with at least 80\% accuracy. We share our pre-trained model at huggingface (https://huggingface.co/AIDA-UPM/star) and our code is available at (https://github.com/jahuerta92/star)

Can Loyalty to Creators Dilute Loyalty to Promoted Products? Examining the Heterogeneous Effects of Live-Streamed Content on Video Game Usage

Social media platforms have led to online consumption communities, or fandoms, that involve complex networks of ancillary creators and consumers focused on some core product or intellectual property. For example, video game communities include networks of players and content creators centered around a specific video game. These networks are complex in that video game publishers often sponsor creators, but creators and publishers may have divergent incentives. Specifically, creators can potentially benefit from content that builds their own following at the expense of the core game. Our research investigates the relationship between consuming live-streamed content and engagement with a specific video game. We examine the causal effect of viewing live-streamed content on subsequent gameplay for a specific game, using an unexpected service interruption of the livestreaming platform and time zone differences among users. We find live-streamed content significantly increases gameplay as a 10% increase in live-streamed viewing minutes results in a 3.08% increase in gameplay minutes. We also explore how this effect varies by user loyalty to different types of streamer channels (firm-owned, mega, and micro). The positive effects of live-streamed content are greatest for micro-streamers and smallest for mega-streamers. These findings are salient for firms allocating sponsorship resources.

Combating Online Misinformation Videos: Characterization, Detection, and Future Directions

With information consumption via online video streaming becoming increasingly popular, misinformation video poses a new threat to the health of the online information ecosystem. Though previous studies have made much progress in detecting misinformation in text and image formats, video-based misinformation brings new and unique challenges to automatic detection systems: 1) high information heterogeneity brought by various modalities, 2) blurred distinction between misleading video manipulation and ubiquitous artistic video editing, and 3) new patterns of misinformation propagation due to the dominant role of recommendation systems on online video platforms. To facilitate research on this challenging task, we conduct this survey to present advances in misinformation video detection research. We first analyze and characterize the misinformation video from three levels including signals, semantics, and intents. Based on the characterization, we systematically review existing works for detection from features of various modalities to techniques for clue integration. We also introduce existing resources including representative datasets and widely used tools. Besides summarizing existing studies, we discuss related areas and outline open issues and future directions to encourage and guide more research on misinformation video detection. Our corresponding public repository is available at https://github.com/ICTMCG/Awesome-Misinfo-Video-Detection.

Towards Explainable Harmful Meme Detection through Multimodal Debate between Large Language Models

The age of social media is flooded with Internet memes, necessitating a clear grasp and effective identification of harmful ones. This task presents a significant challenge due to the implicit meaning embedded in memes, which is not explicitly conveyed through the surface text and image. However, existing harmful meme detection methods do not present readable explanations that unveil such implicit meaning to support their detection decisions. In this paper, we propose an explainable approach to detect harmful memes, achieved through reasoning over conflicting rationales from both harmless and harmful positions. Specifically, inspired by the powerful capacity of Large Language Models (LLMs) on text generation and reasoning, we first elicit multimodal debate between LLMs to generate the explanations derived from the contradictory arguments. Then we propose to fine-tune a small language model as the debate judge for harmfulness inference, to facilitate multimodal fusion between the harmfulness rationales and the intrinsic multimodal information within memes. In this way, our model is empowered to perform dialectical reasoning over intricate and implicit harm-indicative patterns, utilizing multimodal explanations originating from both harmless and harmful arguments. Extensive experiments on three public meme datasets demonstrate that our harmful meme detection approach achieves much better performance than state-of-the-art methods and exhibits a superior capacity for explaining the meme harmfulness of the model predictions.

SocialML: machine learning for social media video creators

In the recent years, social media have become one of the main places where creative content is being published and consumed by billions of users. Contrary to traditional media, social media allow the publishers to receive almost instantaneous feedback regarding their creative work at an unprecedented scale. This is a perfect use case for machine learning methods that can use these massive amounts of data to provide content creators with inspirational ideas and constructive criticism of their work. In this work, we present a comprehensive overview of machine learning-empowered tools we developed for video creators at Group Nine Media - one of the major social media companies that creates short-form videos with over three billion views per month. Our main contribution is a set of tools that allow the creators to leverage massive amounts of data to improve their creation process, evaluate their videos before the publication and improve content quality. These applications include an interactive conversational bot that allows access to material archives, a Web-based application for automatic selection of optimal video thumbnail, as well as deep learning methods for optimizing headline and predicting video popularity. Our A/B tests show that deployment of our tools leads to significant increase of average video view count by 12.9%. Our additional contribution is a set of considerations collected during the deployment of those tools that can hel